In an increasingly digital world, connectivity is a key aspect of every sphere, from manufacturing to everyday activities. The exponential growth in recent years of Internet-accessible services has caused traditional wired networks to lose efficiency in relation to the real needs of citizens; a factor, this, which has led to the massive use of the fiber optics, as the only one to allow, in FTTH-type network architectures, To take advantage of the fastest internet connections, those known as ultra broadband. However, a technology that, although it has reached almost every population center on the peninsula, leaves out a very large percentage of industrial areas. “Of more than 14,000 industrial areas surveyed, only 10-15% are reported to have fiber optic cabling,” explains Renzo Ravaglia, CEO of FibreConnect, a company established in 2022 to provide small and medium-sized Italian companies with connectivity services through a high-performance and reliable fiber-optic network, according to a Wholesale Only model; “ours is an ambitious plan, but we are convinced that by bringing fiber to industrial areas, we give companies the opportunity to compete in the global market to their full potential.” Monte Urano’s industrial area had also been left out of the fiber optic cabling that had instead affected the municipality a few years ago when TIM did the general cabling, as explained by the mayor Moira Canigola: “Until now we had cabling up to the cabins but not fiber directly to the point of use: today, thanks to GetBy and FibreConnect, we have an entire industrial area served and more reachable. It will be anopportunity forbusinesses to take advantage of the potential of an ultrafast network. My thanks go to these two companies who were the first to move to bring fiber to this area, and to Eng. Lara Millevolte from our technical department; it is a service that looks to the future and I hope it will make the area more attractive to other businesses as well.”